Wednesday, 21 March 2012

Visit of Web Galleries and Exhibitions

For our exhibition it was advised we saw how other exhibits operated with the use of layout, lighting, colour schemes and dress code. Below is a list of Exhibitions that Justinas and I visited in London.

White cube – Hoxton square
Gary Hume – indifferent owl
Black writing on white walls about exhibition
There were no signs describing the work.
No people leading exhibition as was only two square rooms, no real flow
White walls with artwork on it and nothing else. Empty/minimalistic approach. Loads of white space
Reception had a A4 piece of paper which had the list of works naming title, Year made and dimensions. On the other side a description of artist and the exhibition from a press release
A catalogue of art work supported the art work

KK outlet – Hoxton square
Robert Montgomery – it turned out this way cos you dreamed it this way
Before entering the exhibition there was artwork on a billboard outside on the wall
The exhibition was accompanied by a description on the wall as you started and had a piece of A4 piece of paper describing the exhibition and a brief of the artist.
Black writing on white walls about exhibition
Lighting focused on pieces of art work, this drew attention
There was a flow which led you around the wall, use of lighting helped this
Use of spacing between pieces was good as this didn’t distract you to another piece

Standpoint Galleries – Coronet Street
Advert of the gallery in the window, on an advert board at the door. Saying ‘SCREENING’
John Lawrence, Joe Watling curated by Matilda Strang – Screening
Book of signage and postcard flyer in the foyer
Walk into a dark room with no lights, the light source was the use of the projected work onto the screens. Only screens were visible in the room.
Hanging pieces from the ceiling helps to direct the visitors around the exhibition space from screen to screen.

V & A – South Kensington
Formal dress code of attendants (black suit/ white shirt), formal museum
Box of donations everywhere
Areas divided into sections with the use of colour:
Materials and Techniques - Red
Asia - Orange
Europe - Blue
Modern - Green
Exhibitions - Purple
The areas sections where indicated with the use of the theme they were portraying
Colours were matching within exhibition – walls, stands describing exhibition sections and small plaque describing exhibits.
Lighting focused on exhibit pieces
Every exhibit had a plaque. Some were hard to read due to small text and placement.
All exhibit were next to each other. No empty space. Too many distractions.
In some areas the art work portrayed on the way had a good layout with bigger pieces moving into little ones before moving back out to larger images. This helped the flow of the viewer looking at the pieces.


House of Annie Lennox – V & A
Exhibition of Annie Lennox image, achievements and creative work
Exhibition with very strong theme of House.
No white space every corner of the room was incorporated to the exhibition.
Projected images/video of windows brick wall and outdoors,sky and fields, on the walls.
Use of sound, images and lights.
Space within a space – house in the middle of a room containing workstation songs, writings manuscripts.
Holes in the wall which separate from main atmosphere trough change of sound.


Science Museum – South Kensington
Map
Levels represented by colour and themes for each exhibit room
Some exhibits used timelines on the floor to take you through time
Interactive/ hand on stations to help teach viewers about who you are, environment, atmosphere and future
Use of a mezzanine with levels relating to the themes
Interactive screens
Informative plaques/ boards
Use of sponsorship on some boards of information to show who is supporting the campaigns
Lighting used on main areas of interest, some exhibits used different types of light to help reflect the mood/ theme being portrayed
On the walls were informative sections showing the floor details


Few Images from the visit...